A top City IT support firm dedicated to providing exceptional technical solutions to businesses of all sizes. We specialize in delivering reliable, efficient, and secure IT support services that empower organizations to excel in today’s digital landscape.
About Us:
We are a trusted partner in IT support, offering a comprehensive range of services to optimize technology infrastructure and enhance operational efficiency. Our mission is to ensure that businesses can focus on their core operations while we handle their IT needs.
About the Role:
As the Marketing Director, you will play a pivotal role in shaping and executing our marketing strategies to drive brand visibility, client engagement, and business growth.
Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with the company’s goals, targeting specific industries and customer segments.
- Collaborate closely with executive leadership to define marketing objectives, budgets, and priorities that align with overall business strategy.
- Lead and mentor a high-performing marketing team, providing guidance, performance evaluations, and fostering a culture of creativity and collaboration.
- Plan and oversee multi-channel marketing campaigns, including digital marketing, content creation, events, webinars, and community engagement.
- Define and articulate the unique value propositions of our IT support services, tailoring messaging to resonate with various client profiles.
- Utilize data-driven insights to measure and analyse campaign performance, optimize strategies, and report on key performance metrics.
- Manage the development of impactful marketing collateral, including website content, case studies, whitepapers, and client success stories.
- Foster and manage strategic partnerships, collaborations, and sponsorships to expand the firm’s market reach and influence.
- Cultivate relationships with industry influencers, media outlets, and stakeholders to enhance brand recognition and market presence.
- Stay informed about industry trends, emerging technologies, and best practices to drive innovative marketing approaches.
- Oversee marketing budgets, allocate resources effectively, and ensure maximum ROI on marketing initiatives.
Qualifications:
We are seeking candidates with:
- 10+ years of experience in marketing roles, with a significant portion in the technology or IT sector.
- Proven track record of developing and executing successful marketing strategies that drive brand recognition, lead generation, and revenue growth.
- Strong leadership skills, with a demonstrated ability to lead and develop marketing teams to achieve exceptional results.
- In-depth understanding of B2B marketing strategies, with the capacity to adapt approaches to diverse client segments.
Equity, Diversity, and Inclusion:
Our commitment to creating a diverse and inclusive environment drives our success. We value the uniqueness of every individual and celebrate diversity in all its forms.